Social Navigator Charts a New Course
Social Navigator is excited to announce that we are now under new management. We are pleased to introduce our new Managing Director: Laura Beigel.
Laura Beigel, Managing Director
Laura is a lifelong boater and a seasoned social media expert and she looks forward to bringing that perspective to Social Navigator.
She touts a B.A. in Corporate and Organizational Communications from the College of Charleston and a decade-long career in social media marketing and content creation within the marine industry.
Her passion for boating and intimate experience with the marine industry position Laura to make a positive impact at Social Navigator and contribute to the company achieving its mission to modernize our clients’ marketing strategies so they can reach more boaters.
Co-Founder: The need for a service that understood the fast-changing world of social media, while respecting the traditions of the marine industry was the genesis of founding Social Navigator. Brandon’s background goes all the way back to running marine dealerships in high school, leading to the start of his professional career with Atlantic Marketing in 1994. A graduate of the University of Rhode Island, he grew up with boats and today is an avid waterman. A two-time board member and past president of the National Marine Representatives Association, he also is a current member of the NMMA MAC-D board and spent the last 15 years as president of Atlantic Marketing.
As a Manufacturers Representative, Arthur was constantly asked where and how to advertise effectively. It was obvious to him that social media was the way to go. However, there weren’t any media outlets focusing on the marine industry. When the idea to create Social Navigator was brought to him, he was all in. Arthur has a long history in the marine industry. He started working part-time during college at a dealer in Annapolis and later left to work for Atlantic Marketing as a Sales Representative almost 30 years ago.